Creative Solutions for Modern Challenges
Innovative ideas that drive success in every project.
Creative Solutions for Modern Challenges
Innovative ideas that drive success in every project.
About me
What I've learned
What I've done
I'm an insights fanatic and a champion of keeping things simple, even when identifying growth opportunities from complex data and multiple sources. I get a kick out of translating the complex into the compelling and actionable. In short, I am an aficionado of artful storytelling.
What I've done
What I've learned
What I've done
I have nearly 20 years of experience in consumer packaged goods, partnering with retailers across multiple channels. I am a professional leader with two primary areas of expertise – Customer Insights and Category Management. And I have successfully partnered with internal and external customers to analyze data and develop solutions, resulting in increased revenue and profit
What I've learned
What I've learned
What I've learned
With a diverse skill-set, I am known for translating brand and sales initiatives into actionable strategies by leveraging transformative data and research. In addition, my expertise in category insights allows me to tell fact-based stories with a consumer focus. I am an advanced user of syndicated tools (Nielsen, IRI, Numerator, Satori S
With a diverse skill-set, I am known for translating brand and sales initiatives into actionable strategies by leveraging transformative data and research. In addition, my expertise in category insights allows me to tell fact-based stories with a consumer focus. I am an advanced user of syndicated tools (Nielsen, IRI, Numerator, Satori SPINS) and CPG platforms, including 1010Data, AIMIA, 84.51, Mintel, Kantar, ShopperMX.
Skilled in:
- Presentation Creation and Delivery
- Strategic Business Planning
- Customer and Shopper Research
- Team Management and Development